We_serve
Influencer _Marketing
When it comes to Social Media, Influencers, Bloggers & Vloggers have a strong impact. Many companies collaborate with them to communicate their products and philosophy to their audience. Social Mind can help you choose the right influencer for your company and work with you to design the project and its objectives.
Email _Marketing
Communication via email is considered one of the most direct forms of interaction between a business and its customers. In order for a company to communicate effectively with its audience, a study is required regarding both the frequency of email campaigns and the content itself.
Based on your goals, we design your company’s communication strategy through newsletters, making use of the platform you are using. More specifically, we manage the content as well as the creative elements that accompany each campaign (newsletter).
In addition, beyond the content itself, the design of the target audiences (subscribers) who will receive the information is equally important. The more targeted the recipient lists we create, the better the results will be.
Copywriting _Blog
Texts and descriptions that accurately showcase your philosophy, your company, your products, or your services.
Content writing (copywriting) is a service we provide at Social Mind and is based on a structured set of processes we follow in order to effectively communicate your company’s messages.
- Analysis of the brand’s philosophy
- Definition of the company’s vision, goals, and competitive advantages
- Writing and delivery of texts and descriptions
- Useful topics related to the brand that encourage users to visit your website not only to make a purchase but also to stay informed.
The content of the texts we deliver serves a dual purpose: on the one hand, to produce high-quality and meaningful content that drives more visits from search engines (SEO), and on the other hand, to create interaction with the target audience around your company’s products and services.
SMS – Viber _Marketing
Communication via SMS / Viber is the most immediate way of reaching your audience. At Social Mind, we take care of delivering your business messages to the audience that already trusts you and has shared their contact details, reminding them of your products, services, or special offers.
_SEO
From the moment your business is present online, there is a strong possibility that many people are searching for the services or products you offer. This means that your website needs to appear in search engines so your audience can find it.
In order for your website to become more attractive to Google and other search engines, we need to design an SEO strategy tailored to your company.
As Google continually strives to improve the quality of its search results and provide better solutions to users, its algorithms are updated many times each year. This means that SEO is not a service that can simply be set once and forgotten. It requires ongoing optimization, regular data analysis, and continuous adjustments or enrichment of your website or e-shop content, so you can take advantage of the latest and best practices and strategies.
Influencer Marketing
Email Marketing
Copywriting – Blog
SMS / Viber Marketing
SEO
How we _do it
At Social Mind we design your company’s digital communication based on your brand identity. In order for a communication strategy to be successful, it first needs an analysis of the goals and an evaluation of the assets it has. Then we define the tools/platforms that your company must utilize in order to achieve your goals.
Through the implementation of complete and successful projects in various sectors, in combination with our qualified staff, we constantly evolve our ideas and methodology.
Our _methodology to Success
Since in online communication everything changes and data is constantly changing, we monitor statistics and modify the strategy in consultation with you.
1 Research about your brand, your industry, your philosophy, your competition.
2 Your audience and the channels worth leveraging.
3 The content to be published, the topic, in which media, with what frequency, etc.
4 The mix of advertising campaigns, on which platforms, with which messages and the required advertising investment.
5 Create a publication and action plan based on your philosophy and goals.
6 Continuous updates on new movements based on new trends.
How we _work
At Social Mind we have designed and follow a specific process for servicing our customers and their accounts.
A person from Social Mind is assigned to be responsible for your account. This person plans your account strategy and knows everything about your company and your account.
All graphic design support for posts (or anything else we have undertaken on your behalf) is done in-house by Social Mind graphic designers. This allows us to be flexible and fast.
We produce a report, which contains the key metrics of your accounts. This way, we can see the progress of the account together and plan the next steps accordingly.
the _marketing blog
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Social Media Marketing